Century Business Media IPO
Price Band
₹70 – ₹74
Issue Size
₹17.11 Cr
Issue Dates
11 Sept – 16 Sept 2026
Listing Date
21 Sept 2026
About Century Business Media Ltd.
Incorporated in 1999, Century Business Media Limited is engaged in the business of providing advertising services with a primary focus on Out-of-Home (OOH) media formats, covering both digital and non-digital solutions. The Company operates mainly in the Airport OOH (AOOH) and Railway OOH (ROOH) segments, offering advertising spaces both within and outside airport terminal buildings as well as through digital and static hoardings across railway stations and railway land. The Company has established its operational presence across Bihar, Jharkhand, West Bengal, and the North Eastern states, managing outdoor media assets and executing advertising campaigns in these regions, while also providing OOH advertising services across India through a mix of exclusive and non-exclusive media rights. Century Business Media holds exclusive advertising rights at Patna, Ranchi, Deoghar, Darbhanga, and Jorhat airports, non-exclusive rights at Dimapur and Itanagar airports, and marketing rights at Gaya, Agartala, and Silchar airports. In the Railway OOH segment, it holds exclusive advertising rights outside station campuses under the East Central Railway zone, covering the divisions of Danapur, Dhanbad, Mughalsarai, Samastipur, and Sonepur, together encompassing 714 railway stations. In the Metro OOH segment, the Company currently holds advertising rights on PSDs at Howrah and Esplanade metro stations. Its client base spans corporate, non-corporate, government, and non-government organizations, including public sector undertakings, across industries such as banking and financial services, insurance, education, healthcare, hosiery, jewellery, FMCG, oil and gas, power and energy, steel, mining, and infrastructure services. As of June 30, 2025, the Company had an employee base of 59 employees, including key managerial personnel.
IPO Details
| Price Band | ₹70 – ₹74 |
| Face Value | ₹10 |
| Issue Size | ₹17.11 Cr |
| Fresh Issue | ₹17.11 Cr |
| Total Shares Offered | 23,12,000 |
| Listed On | BSE |
Objects of the Issue
The Company proposes to utilise the Net Proceeds from the Issue towards the following objects: (1) Funding Capital Expenditure towards Purchase of Media Assets - Rs. 2.94 Cr; (2) Payment of Security Deposit for advertising rights at Patna, Deoghar and Darbhanga Airport - Rs. 3.10 Cr; (3) Repayment of certain borrowing availed by the Company - Rs. 1.50 Cr; (4) General Corporate Purpose - Rs. 3.00 Cr. Of the total issue, 1,16,800 shares (aggregating Rs. 0.8643 Cr) are reserved for the Market Maker, and 21,95,200 shares (aggregating Rs. 16 Cr) are the fresh issue net of market maker reservation, offered to the public.
Key Financial Metrics
ROE
46.52%
ROCE
36.65%
Financial Performance
| Particulars (₹ Cr) | FY2023 | FY2024 | FY2025 |
|---|---|---|---|
| Revenue | — | — | — |
| EBITDA | 2.07 | 5.58 | 7.18 |
| PAT | 1.08 | 3.68 | 4.7 |
| Total Assets | 14.97 | 21.24 | 22.37 |
| Net Worth | 4.07 | 7.76 | 12.47 |
| Total Borrowings | 5.78 | 8.1 | 5.5 |
Valuation
Market Capitalisation
P/E Ratio
Promoter Holding
Public Holding
Lot Size & Allocation
Investment by Category
| Category | Lot Size | Min Investment | Max Investment |
|---|---|---|---|
| retail_min | 2 × 1600 | ₹2,36,800 | — |
| retail_max | 1600 shares | — | ₹2,36,800 |
| shni_min | 3 × 1600 | ₹3,55,200 | — |
| shni_max | 1600 shares | — | ₹9,47,200 |
| bhni_min | 9 × 1600 | ₹10,65,600 | — |
Reservation / Allocation
| Category | Allocation | Cut-off |
|---|---|---|
| QIB | 50% | No |
| NII (HNI) | 15% | No |
| Retail | 35% | Yes |
| Market Maker Reservation | — | No |
Peer Comparison
| Company | Listed | Mkt Cap (₹ Cr) | EPS (₹) | P/E | ROE % |
|---|---|---|---|---|---|
| Century Business Media IPO (this IPO) | — | 64.83 | — | — | 46.52% |
| Simca Advertising Ltd. | Yes | — | — | 16.14x | — |
| Value 360 Communications Ltd. | Yes | — | — | 20.74x | — |
| Yaap Digital Ltd. | Yes | — | — | 18.72x | — |
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