SMR Jewels Limited

SMR Jewels Limited, incorporated in 2018, is engaged in the design and distribution of designer heritage jewellery. The company offers a diverse portfolio including nature-inspired jewellery (floral, leaf, vine, animal and seasonal motifs), traditional jewellery such as Jadtar, Meenakari, Polki, and bridal & festive collections.

The company does not own manufacturing facilities and instead outsources production to skilled artisans and job workers, while all design and product conceptualization is handled in-house. Its products are supplied to established jewellery retailers such as HSJ, Rokde Jewellers, WHP, JOSCO Jewellers, Kalamandir Jewellers, Vaibhav Jewellers, and D. P. Abhushan Limited.